SWING MUSIC VIDEO TREATMENT
TREATMENT BY CORY FREY
The Swing music video will be a performance based piece that focuses on aesthetic, colors and the swagger that comes with being a confident and talented golfer. We’ll see a mix of performances from Sam in both more traditional golf actions like driving, chipping, putting etc. as well as having a bit more fun like driving the golf cart quick, cracking a beer, dancing on the green and having a good laugh after a bad shot. Our shot style will feature a mix of telephoto shots that feel like something you’d see on TV, wide more immersive low angles and high angles, handheld fun authentic feeling shots (dancing on the green) and some onboard action from the golf cart. We won’t have a master performance but rather many different setups for performance so that we don’t have to return to any specific shot too many times and have it get stale. We’ll also focus on our color palette of white, green and pink to curate a look and cohesive feel. This video will aim to show the fun and enjoyment of being a talented golfer through your classic golf shots as well as new more youthful and experimental shots.
MOOD BOARD/ SHOT INSPIRATIONs
We’ll do a tiny world effect like this using a 360 camera that we’ll transition into the ball
A fun performance similar to this of Sam reading the green and lining up a shot
Low wide angle shots like this to capture Sam performing and hitting the ball
Fisheye handheld performance that moves to the cadence of the song
Another tighter handheld take on a different green
Sam sitting/ squatting with multiple golf balls around him on the green rapping to camera, balls will be landing on the green as he performs
A high angle performance of Sam dancing on the green
Ride along shot of Sam in another golf cart
Camera mounted to the golf cart as Sam drives
A performance in/ next the golf cart with a picturesque view behind
PERFORMANCE SCENES
Tiny world 360 camera to close up golf ball shot (reference IYKYK)
Seated/ squatted with balls around on the green (reference Compensating)
Riding along side golf cart (reference Woodlawn)
Mounted to front of cart looking back at Sam (reference Woodlawn)
Handheld performance walking up to Sam dancing by cart (reference Midnight Charm)
Sam pouring/ drinking while seated in the cart (reference Midnight Charm)
Fisheye performance (reference Bocha in IYKYK)
Crash zooming in and out to the beat
Low angle shot from ground as Sam is hitting his driver
location
Wildwood Golf Course
Afternoon tee time from 3:00 - 4:00PM should give us ample time to get through our shot list
WARDROBE
We’ll stick to a white, green and pink color palette for wardrobe to make the whole video feel like a cohesive piece and have our titling match as well. The Compensating video by Amine is a good reference for this.
We’ll have 3 total outfits to keep the video feeling fresh throughout with each color being the main focus in each fit, we’ll include accent pieces with the other two colors mixed in.
Also aiming to have these be pretty simple design wise, all solid colors unless there’s something small that still fits the aesthetic.